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One clear story from farm decisions to durable infrastructure.
The deck keeps current facts, planned milestones, and forward-looking assumptions distinct.
The pitch
A decision layer built for specialty-crop farms
BAU combines farmer-controlled records, regional crop economics, weather, and verified buyer demand into practical decisions without replacing farmer judgment.
- Focused first on USDA Zones 7–9
- Regional accuracy before national expansion
- Permission-based farm benchmarks
Financials
A transparent pilot-to-subscription model
The deck explains the path from guided pilot participation to clearly priced farm subscriptions, with assumptions separated from current commitments.
- Published $19–$249 monthly tiers
- Editable pilot and cash-flow assumptions
- Future advisory and partner-channel revenue
Team
Operator experience with a grower-first mandate
BAU is led by a veteran founder with farming and financial-services experience, supported by leadership across brand, operations, and grower engagement.
- Founder-led execution
- Farm and financial-services perspective
- Product principles that protect farmer independence
Roadmap
Three phases that build on real operating history
Each phase earns the right to build the next: useful daily farm decisions, field-level intelligence, then verified farm-risk infrastructure.
- Phase 1 — Farmer Intelligence
- Phase 2 — Field Intelligence
- Phase 3 — Farm Risk Intelligence