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THE PITCH IN PLAIN ENGLISH

BAU Farm Intelligence

Software that helps specialty-crop farmers plan smarter, forecast better, and run more profitable operations.


What we do

Most produce farmers still run their business on paper, spreadsheets, and disconnected apps. BAU is one place to plan crop rotations, track nutrients and inputs, forecast revenue, and stay on top of compliance — built specifically for fruit and vegetable growers, not commodity row crops.

Who it's for

Small-to-mid-size specialty crop farms (vegetables, berries, herbs) in the U.S., starting in the Southeast. These are operators producing real food for real buyers — wholesalers, grocers, restaurants, schools — who need better numbers to grow and to get financing.

Why now

Buyers (grocery, food service, institutions) demand more traceability and reliability. Lenders want better records. Labor and input costs are up. Farmers who can prove their numbers win more business and better terms — and most can't, today.

The product, in one paragraph

A web app with a proprietary rule engine for rotations, nutrients, and pest watch; a financial planner with scenario toggles; ROI and labor tools for equipment and H-2A decisions; and document workflows (case studies, NDAs, investor packets) that small teams normally can't afford to build.

INVESTMENT SNAPSHOT

Pre-seed round — open

SAFE. Use of funds: pilot expansion (NC/SC/GA), agronomic rule-engine build-out, two senior hires.


Traction signals

StatusCertified Veteran-Owned Small Business (SBA VOSB)
PilotsInitial pilot program forming in NC vegetable operations
IPProprietary rotation + nutrient rule engine in production
TeamFounder-led; senior marketing leader in seat

How we make money

Software subscription per farm, tiered by acreage and features. Expansion revenue from advisory add-ons (financial planning, loan packet prep, H-2A readiness) and partner channels (equipment dealers, lenders, co-ops).

Why we win

Built by an operator who actually farmed and an Air Force veteran with 15 years in financial services. Specialty-crop logic is deeply specific — generic farm software doesn't fit. We're vertical, opinionated, and grower-first.

Adjacent player: Barn2Door

Barn2Door (Seattle/Nashville, ~33K social following) sells farms a storefront + order/delivery/CSA tools so they can move product across web, email, and social. They own the sales layer. BAU owns the intelligence layer — rotations, nutrients, ROI, labor, buyer-ready numbers. Their traction validates farmer willingness to pay for software; our wedge is the planning and financial data their storefront doesn't produce.

The ask

Pre-seed SAFE. Investors get a mutual NDA, a private data room with the deck, 3-year financial model, pilot pipeline, founder bios, cap table, entity docs, and a technical architecture overview. Two-minute request form on the Investors page.

One-sentence summary

BAU is the operating system for the specialty-crop farms that feed America — and the software layer that finally makes their numbers bankable.


Business As Usual LLC · BAU Farm Intelligence · baufarmintelligence.com · Investor contact: investors@baufarmintelligence.com

Confidential — for discussion purposes only. Not an offer to sell or a solicitation to buy securities. Forward-looking statements are projections, not guarantees. Definitive terms appear only in executed SAFE / subscription documents.

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